Volume 7, Issue 5, October 2018, Page: 211-215
Structural Analysis of the Cooperation Network Among the Tourist Accommodation Actors in Santa Clara City, Cuba
Kenia Alvarez Cepero, Department of Tourism, Faculty of Economic Sciences, Central University “Marta Abreu” of Las Villas, Santa Clara, Cuba
Hallén Boffil López, Department of Tourism, Faculty of Economic Sciences, Central University “Marta Abreu” of Las Villas, Santa Clara, Cuba
Roberto Muñoz González, Department of Economics, Faculty of economic Sciences, Central University “Marta Abreu” of Las Villas, Santa Clara, Cuba
Received: Jun. 15, 2018;       Accepted: Aug. 16, 2018;       Published: Oct. 11, 2018
DOI: 10.11648/j.ss.20180705.12      View  101      Downloads  7
Abstract
Today’s world is experiencing how the hospitality and travel industry takes off, tourism has become into the revitalizing activity of many emerging economies, and this is the reason for its constant evolution and complexity. The Accommodation Section as the operative base of the hospitality sector has started a development in a series of steps, at the same time that managing it turns even more difficult if the deepest characteristics aren´t studied properly. In Cuba, specifically in Santa Clara City there are problems to carry out an efficient management of the tourist accommodations section, due to the lack of more complex studies showing important structural aspects regarding to the relationships between the accommodation actors. This circumstance leads, necessarily, to set in motion new analytical perspectives of tourist accommodation which go beyond the traditional ones. Taking into consideration the above expressed it is proposed a structural analysis of the relationship networks between the tourist accommodation actors in Santa Clara Municipality, taking as methodological foundation the procedure presented by Alvarez 2015, using quantitative and qualitative techniques, data processing will be made in The UCINET 6 Software for analyzing social networks, using also the Complete Networks Method. The results show difference in interests, low centrality measures, and low density that is why analytical fundaments are proposed in order to improve the existent network.
Keywords
Tourism, Accommodation, Actors, Networks, Centrality Measures
To cite this article
Kenia Alvarez Cepero, Hallén Boffil López, Roberto Muñoz González, Structural Analysis of the Cooperation Network Among the Tourist Accommodation Actors in Santa Clara City, Cuba, Social Sciences. Vol. 7, No. 5, 2018, pp. 211-215. doi: 10.11648/j.ss.20180705.12
Copyright
Copyright © 2018 Authors retain the copyright of this article.
This article is an open access article distributed under the Creative Commons Attribution License (http://creativecommons.org/licenses/by/4.0/) which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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